About Us
all about
Our process, notable work and a little about us
Defining digital signage since 2009
About Us
all about
Our process, notable work and a little about us
Defining digital signage since 2009
About Us
all about
Our process, notable work and a little about us
Defining digital signage since 2009
We are a creative, energetic group of digital signage professionals.
We are a creative, energetic group of digital signage professionals.
From little things like answering the phone and actually helping, to not so little things like creating a digital experience that lets your customers experience your brand in a brand new way, delivering results matters.
From little things like answering the phone and actually helping, to not so little things like creating a digital experience that lets your customers experience your brand in a brand new way, delivering results matters.
Design, deploy, operate, and scale.
Meet the Leadership Team
DEEL Media
Jeremy Dost
Principal Engineer
An innovative technologist with over 25 years of hands-on development and leadership experience, Jeremy entered the digital signage industry in 2009 to build DEEL’s Carbon media player, the first proprietary media player in the DEEL product line. In the years since, Jeremy has grown that product into multiple different offerings and built an ecosystem of plugins, applications and customer focused solutions which collectively drive the DEEL player network.
Bill Clapes
President
In the 1990’s Bill pioneered the use of Internet technologies in the restaurant industry and in 1996 was cited as “Innovator of the Year” by Internet Week Magazine. Co-founding DEEL in 2009 marked the culmination of years in film, television, audio visual, interactive, Internet and restaurant technologies experience. As President & CEO Bill currently leads DEEL’s blueprint for growth and strategic business partnerships.
Jeremy Dost
Principal Engineer
An innovative technologist with over 25 years of hands-on development and leadership experience, Jeremy entered the digital signage industry in 2009 to build DEEL’s Carbon media player, the first proprietary media player in the DEEL product line. In the years since, Jeremy has grown that product into multiple different offerings and built an ecosystem of plugins, applications and customer focused solutions which collectively drive the DEEL player network.
Bill Clapes
President
In the 1990’s Bill pioneered the use of Internet technologies in the restaurant industry and in 1996 was cited as “Innovator of the Year” by Internet Week Magazine. Co-founding DEEL in 2009 marked the culmination of years in film, television, audio visual, interactive, Internet and restaurant technologies experience. As President & CEO Bill currently leads DEEL’s blueprint for growth and strategic business partnerships.
Jeremy Dost
Principal Engineer
An innovative technologist with over 25 years of hands-on development and leadership experience, Jeremy entered the digital signage industry in 2009 to build DEEL’s Carbon media player, the first proprietary media player in the DEEL product line. In the years since, Jeremy has grown that product into multiple different offerings and built an ecosystem of plugins, applications and customer focused solutions which collectively drive the DEEL player network.
Bill Clapes
President
In the 1990’s Bill pioneered the use of Internet technologies in the restaurant industry and in 1996 was cited as “Innovator of the Year” by Internet Week Magazine. Co-founding DEEL in 2009 marked the culmination of years in film, television, audio visual, interactive, Internet and restaurant technologies experience. As President & CEO Bill currently leads DEEL’s blueprint for growth and strategic business partnerships.
Our Process
DEEL Process
Step 4 — Managed Operations & Innovation
DEEL provides continuous monitoring, support, and system management to ensure your network performs reliably day after day.
Beyond support, we help clients evolve their networks through new capabilities, integrations, and innovations—keeping your digital media platform ready for what comes next.
Managed Operations + Innovation
Step 1 — Strategy & Planning
Every successful deployment starts with the right strategy.
We work closely with your team to understand your goals, operational environment, and business requirements. From rollout planning to system integrations and network design, we define the most effective path forward.
Strategy + Planning
Book a demo to see this process in action.
Step 4 — Managed Operations & Innovation
DEEL provides continuous monitoring, support, and system management to ensure your network performs reliably day after day.
Beyond support, we help clients evolve their networks through new capabilities, integrations, and innovations—keeping your digital media platform ready for what comes next.
Managed Operations + Innovation
Step 1 — Strategy & Planning
Every successful deployment starts with the right strategy.
We work closely with your team to understand your goals, operational environment, and business requirements. From rollout planning to system integrations and network design, we define the most effective path forward.
Strategy + Planning
Book a demo to see this process in action.
Step 4 — Managed Operations & Innovation
DEEL provides continuous monitoring, support, and system management to ensure your network performs reliably day after day.
Beyond support, we help clients evolve their networks through new capabilities, integrations, and innovations—keeping your digital media platform ready for what comes next.
Managed Operations + Innovation
Step 1 — Strategy & Planning
Every successful deployment starts with the right strategy.
We work closely with your team to understand your goals, operational environment, and business requirements. From rollout planning to system integrations and network design, we define the most effective path forward.
Strategy + Planning
Book a demo to see this process in action.
Notable Work
Pilot Travel Centers
Since 2011, DEEL has deployed digital food and beverage merchandising systems across Pilot Travel Centers and Flying J Fresh Marketplace locations, enabling rapid menu, pricing, and promotional updates. Built for reliability and centralized management at scale, the platform now supports digital merchandising across more than 600 travel center locations as of 2026.
01
c-store
Pilot Travel Centers
Since 2011, DEEL has deployed digital food and beverage merchandising systems across Pilot Travel Centers and Flying J Fresh Marketplace locations, enabling rapid menu, pricing, and promotional updates. Built for reliability and centralized management at scale, the platform now supports digital merchandising across more than 600 travel center locations as of 2026.
01
c-store
Pilot Travel Centers
Since 2011, DEEL has deployed digital food and beverage merchandising systems across Pilot Travel Centers and Flying J Fresh Marketplace locations, enabling rapid menu, pricing, and promotional updates. Built for reliability and centralized management at scale, the platform now supports digital merchandising across more than 600 travel center locations as of 2026.
01
c-store
Regal Entertainment Group
Since 2009, DEEL has supported digital signage deployments for Regal Cinemas across the United States. Working closely with theatre operations teams, DEEL has helped develop large-scale digital experiences including digital movie poster networks, lobby video walls, concession menu boards, and synchronized lobby takeovers that coordinate content and promotions across hundreds of screens, all centrally managed through the Carbon platform.
02
cinema
Regal Entertainment Group
Since 2009, DEEL has supported digital signage deployments for Regal Cinemas across the United States. Working closely with theatre operations teams, DEEL has helped develop large-scale digital experiences including digital movie poster networks, lobby video walls, concession menu boards, and synchronized lobby takeovers that coordinate content and promotions across hundreds of screens, all centrally managed through the Carbon platform.
02
cinema
Regal Entertainment Group
Since 2009, DEEL has supported digital signage deployments for Regal Cinemas across the United States. Working closely with theatre operations teams, DEEL has helped develop large-scale digital experiences including digital movie poster networks, lobby video walls, concession menu boards, and synchronized lobby takeovers that coordinate content and promotions across hundreds of screens, all centrally managed through the Carbon platform.
02
cinema
Bergdorf Goodman
We partnered with luxury retailers Neiman Marcus and Bergdorf Goodman to design and construct a premier touch-screen interactive fashion-retail store directory system This directory publishes information in 9 languages Custom screen enclosures styled to coordinate with each department and floor Promotional area at top of screen managed by Bergdorf Goodman and Neiman Marcus creative services Interactive portion of application slides from top to bottom to service customers with disabilities (Neiman Marcus version only)
03
retail
Bergdorf Goodman
We partnered with luxury retailers Neiman Marcus and Bergdorf Goodman to design and construct a premier touch-screen interactive fashion-retail store directory system This directory publishes information in 9 languages Custom screen enclosures styled to coordinate with each department and floor Promotional area at top of screen managed by Bergdorf Goodman and Neiman Marcus creative services Interactive portion of application slides from top to bottom to service customers with disabilities (Neiman Marcus version only)
03
retail
Bergdorf Goodman
We partnered with luxury retailers Neiman Marcus and Bergdorf Goodman to design and construct a premier touch-screen interactive fashion-retail store directory system This directory publishes information in 9 languages Custom screen enclosures styled to coordinate with each department and floor Promotional area at top of screen managed by Bergdorf Goodman and Neiman Marcus creative services Interactive portion of application slides from top to bottom to service customers with disabilities (Neiman Marcus version only)
03
retail
Universal Studios
Since deployment, DEEL’s Carbon platform has been used by Universal Studios Orlando and Universal Studios Hollywood to manage digital menu boards across restaurants and kiosks throughout the parks. Working with park stakeholders, DEEL helped design the placement and usage of digital displays across venues, including extensive outdoor menu board systems and promotional displays. The platform also enables real-world analytics through proximity sensors, helping teams understand guest engagement and traffic patterns around dining locations. Combined with centralized content management and multi-language menu capabilities, park teams can quickly adapt pricing, menus, and promotions based on visitation patterns and operational needs.
04
theme parks
Universal Studios
Since deployment, DEEL’s Carbon platform has been used by Universal Studios Orlando and Universal Studios Hollywood to manage digital menu boards across restaurants and kiosks throughout the parks. Working with park stakeholders, DEEL helped design the placement and usage of digital displays across venues, including extensive outdoor menu board systems and promotional displays. The platform also enables real-world analytics through proximity sensors, helping teams understand guest engagement and traffic patterns around dining locations. Combined with centralized content management and multi-language menu capabilities, park teams can quickly adapt pricing, menus, and promotions based on visitation patterns and operational needs.
04
theme parks
Universal Studios
Since deployment, DEEL’s Carbon platform has been used by Universal Studios Orlando and Universal Studios Hollywood to manage digital menu boards across restaurants and kiosks throughout the parks. Working with park stakeholders, DEEL helped design the placement and usage of digital displays across venues, including extensive outdoor menu board systems and promotional displays. The platform also enables real-world analytics through proximity sensors, helping teams understand guest engagement and traffic patterns around dining locations. Combined with centralized content management and multi-language menu capabilities, park teams can quickly adapt pricing, menus, and promotions based on visitation patterns and operational needs.
04
theme parks
LG Signature Appliances
DEEL developed an interactive retail kiosk experience for LG Electronics within the Best Buy Customer Center environment. The system integrates dynamic API feeds and user authentication to extend the in-store shopping experience, enabling personalized product exploration and guided interactions. The deployment combined interactive hardware with the Carbon platform to deliver dynamic product content, real-time updates, and flexible merchandising experiences designed specifically for high-traffic retail environments.
05
consumer
LG Signature Appliances
DEEL developed an interactive retail kiosk experience for LG Electronics within the Best Buy Customer Center environment. The system integrates dynamic API feeds and user authentication to extend the in-store shopping experience, enabling personalized product exploration and guided interactions. The deployment combined interactive hardware with the Carbon platform to deliver dynamic product content, real-time updates, and flexible merchandising experiences designed specifically for high-traffic retail environments.
05
consumer
LG Signature Appliances
DEEL developed an interactive retail kiosk experience for LG Electronics within the Best Buy Customer Center environment. The system integrates dynamic API feeds and user authentication to extend the in-store shopping experience, enabling personalized product exploration and guided interactions. The deployment combined interactive hardware with the Carbon platform to deliver dynamic product content, real-time updates, and flexible merchandising experiences designed specifically for high-traffic retail environments.
05
consumer
Pizza Hut & YUM! Express
DEEL developed flexible digital merchandising solutions for Pizza Hut and Yum! Brands, enabling experimentation with menu design, layouts, and product imagery across a wide range of brands, licensees, and franchise locations. To support broader adoption, DEEL engineered the Carbon Lite player platform, providing an affordable digital signage solution designed for distributed restaurant environments. The deployment included the development of Pizza Hut’s three-screen “Food Mood” digital banner system for Fast Casual Delivery locations, alongside menu board networks supporting locations operating within U.S. military base exchange facilities worldwide.
06
QSR
Pizza Hut & YUM! Express
DEEL developed flexible digital merchandising solutions for Pizza Hut and Yum! Brands, enabling experimentation with menu design, layouts, and product imagery across a wide range of brands, licensees, and franchise locations. To support broader adoption, DEEL engineered the Carbon Lite player platform, providing an affordable digital signage solution designed for distributed restaurant environments. The deployment included the development of Pizza Hut’s three-screen “Food Mood” digital banner system for Fast Casual Delivery locations, alongside menu board networks supporting locations operating within U.S. military base exchange facilities worldwide.
06
QSR
Pizza Hut & YUM! Express
DEEL developed flexible digital merchandising solutions for Pizza Hut and Yum! Brands, enabling experimentation with menu design, layouts, and product imagery across a wide range of brands, licensees, and franchise locations. To support broader adoption, DEEL engineered the Carbon Lite player platform, providing an affordable digital signage solution designed for distributed restaurant environments. The deployment included the development of Pizza Hut’s three-screen “Food Mood” digital banner system for Fast Casual Delivery locations, alongside menu board networks supporting locations operating within U.S. military base exchange facilities worldwide.
06
QSR
Showcase Cinemas
In 2019, DEEL completed its first project with Showcase Cinemas at the company’s flagship location at Legacy Place. The multi-phase deployment included more than 40 digital displays throughout the theatre environment, with screen sizes, display types, and brightness levels specified to match each application and viewing area. The installation included concession and bar menu boards, QSR menu systems, a lobby video wall, digital movie poster displays, and a box office presentation system, creating a fully integrated digital experience across the theatre.
07
cinema
Showcase Cinemas
In 2019, DEEL completed its first project with Showcase Cinemas at the company’s flagship location at Legacy Place. The multi-phase deployment included more than 40 digital displays throughout the theatre environment, with screen sizes, display types, and brightness levels specified to match each application and viewing area. The installation included concession and bar menu boards, QSR menu systems, a lobby video wall, digital movie poster displays, and a box office presentation system, creating a fully integrated digital experience across the theatre.
07
cinema
Showcase Cinemas
In 2019, DEEL completed its first project with Showcase Cinemas at the company’s flagship location at Legacy Place. The multi-phase deployment included more than 40 digital displays throughout the theatre environment, with screen sizes, display types, and brightness levels specified to match each application and viewing area. The installation included concession and bar menu boards, QSR menu systems, a lobby video wall, digital movie poster displays, and a box office presentation system, creating a fully integrated digital experience across the theatre.
07
cinema